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Celine Dion Signs Deal with Coty for Fragrance Line

Coty Inc., New York, has signed an exclusive global licensing agreement with singer Celine Dion, the world’s best-selling recording artist, to develop and market a fragrance line. Her new product line will capture the talent, style, femininity and confidence of which she has become a symbol, according to executives. “Celine Dion is truly a symbol of the modern woman. She has an innate ability to manage a successful career and family with style and grace,” said Eric Thoreux, president, Coty Beauty Americas. “She represents women’s aspirations for a balanced, but exciting lifestyle.”

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